Stella Artois x Water.org Partnership
Stella Artois was originally created as a gift for the people of Leuven, in celebration of the holidays. The spirit of giving has always been at our core and this holiday season, we want to continue the tradition by giving the gift of time to those who need it most. Women in developing countries collectively spend, on average, 200 million hours a day collecting clean water for their homes and families. As part of our ongoing partnership with water.org, our "Give the Gift of Time” campaign supports these women during the season of giving, in an effort to give them this valuable time back.
Every Stella Artois purchased this holiday season will donate at least one month of clean water and safe water access to someone in the developing world. In addition, we have also introduced a new 2021 limited-edition Stella Artois x Water.org chalice; each one purchased will provide five years of clean drinking water to one person in need.